Hi, nice you made it here! I'm Anna Tran, a product designer from Vietnam. This is about me or how my little story started.

I discovered my love for design in first grade, the moment I sketched my first drawing and realized I had a knack for shaping ideas on the page. Today, with more than 7+ years of experience in fintech and B2B tools and a Bachelor's in Graphic Design from Van Lang University, I draw on a deep understanding of design principles and user experience—and tools like Figma, Adobe Illustrator, After Effects and AI Tools (chatGPT, Cursor, Midjourney,...)—to solve complex problems.

My career has carried me from creative agencies and fast-moving startups to established software companies, each teaching me valuable lessons about speed, versatility and growth. Early on, I learned the hard way that beautiful visuals alone are not enough. When I transitioned from graphic design to product design, I nearly lost sight of a product's purpose by focusing only on aesthetics. That experience taught me that true design lives at the intersection of people's needs and business goals: listening closely, researching thoroughly and crafting wireframes and prototypes that drive engagement.

Outside of projects, I stay curious—mentoring emerging designers, exploring new trends and sharpening my toolkit. If you'd like to swap ideas or collaborate on creating user-centered experiences, let's connect!